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Reputation Boost

Local visibility checklist

Robert Duhaney, MD

Several tracked searches still leave you off the first screen of results — prioritized actions below can close the gap.

This week — prioritize these

  1. Highlight Key Services and Specialties

    List specific services offered, such as family medicine, primary care, or specialized treatments, to match user search queries.

  2. Update and Expand Profile Information

    Ensure all fields in the GBP are filled out accurately, including services offered, hours of operation, and contact information.

  3. Utilize Google Posts for Engagement and Visibility

    Regularly post updates, health tips, and promotions to increase engagement with potential patients.

What's working

  • Your Google Business Profile on Maps is live — that is the foundation every local business builds from.

Gaps to close

  • Not showing in the top results for "best doctors in Austin TX" yet — room to grow.
  • Not showing in the top results for "doctor near 319 Congress Ave. #100 Austin TX" yet — room to grow.
  • Not showing in the top results for "family physician Austin Texas" yet — room to grow.
Some businesses ranking near you show a higher Maps rating (up to 4.9★ vs your 4.6★) — reviews and recency often influence who gets the tap.