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Reputation Boost

Local visibility checklist

Nancy Esper MD

Several tracked searches still leave you off the first screen of results — prioritized actions below can close the gap.

This week — prioritize these

  1. Post Regularly with Keyword Optimization

    Create Google Posts showcasing expertise, services, and patient success stories. Include relevant keywords like 'top rated doctor in Houston' or 'primary care physician Houston TX' for better visibility.

  2. Encourage & Respond to Reviews

    Encourage satisfied patients to leave positive reviews. Respond to all reviews, addressing feedback promptly and professionally.

  3. Utilize Google Q&A for FAQs

    Regularly update the Q&A section with common patient queries and detailed responses. Encourage patients to ask questions for better engagement.

What's working

  • Your Google Business Profile on Maps is live — that is the foundation every local business builds from.

Gaps to close

  • Not showing in the top results for "primary care physician Houston TX" yet — room to grow.
  • Not showing in the top results for "top rated doctor in Houston" yet — room to grow.
  • Not showing in the top results for "doctor near 6400 Fannin St #2015 Houston TX" yet — room to grow.
Some businesses ranking near you show a higher Maps rating (up to 5.0★ vs your 4.6★) — reviews and recency often influence who gets the tap.