Local visibility checklist

This week — prioritize these

1. Optimize business description with relevant keywords and services

   Update the business description with targeted keywords like 'key duplication', 'lock repair', and 'emergency locksmith' to improve relevance and search visibility

2. Regularly post on Google My Business with promotional offers and updates

   Create and schedule Google Posts highlighting Minute Key's services, promotions, and discounts to engage local customers and enhance visibility

3. Implement a proactive review management strategy

   Encourage satisfied customers to leave positive reviews and promptly address any negative feedback to maintain a high rating

What's working

• Showing for "locksmith near me Lansing MI" (around #8) — solid, with room to push higher.
• Strong visibility for "locksmith near 6821 S Cedar St" (around #3 in the local results we track).
• Strong visibility for "emergency locksmith 6821 S Cedar St" (around #3 in the local results we track).

Gaps to close

• Not showing in the top results for "24 hour locksmith 48911" yet — room to grow.
• Not showing in the top results for "24 hour locksmith Lansing" yet — room to grow.
• Not showing in the top results for "emergency locksmith Lansing MI" yet — room to grow.