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Reputation Boost

Local visibility checklist

Dr. Michael Raffinan

You’re showing up for several high-intent searches — doubling down on profile and reviews can turn visibility into more calls.

This week — prioritize these

  1. Optimize Google Posts

    Regularly post updates, health tips, or promotions to engage the audience and improve visibility.

  2. Strategic Keyword Use in Profile Info

    Incorporate targeted keywords in the business name, description, and services for improved relevance.

  3. Enhance Review Strategy

    Encourage satisfied patients to leave reviews and respond to reviews promptly to show engagement.

What's working

  • Strong visibility for "top-rated doctor in Financial District" (around #2 in the local results we track).
  • Strong visibility for "primary care physician near 111 Broadway #504 New York" (around #2 in the local results we track).

Gaps to close

  • Not showing in the top results for "urgent care clinic 10006" yet — room to grow.
Some businesses ranking near you show a higher Maps rating (up to 5.0★ vs your 4.7★) — reviews and recency often influence who gets the tap.