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Reputation Boost

Local visibility checklist

Dr. Harry W. Kaplan, MD

You’re showing up for several high-intent searches — doubling down on profile and reviews can turn visibility into more calls.

This week — prioritize these

  1. Add More Diverse Photos

    Upload high-quality photos of the facility, staff, and services provided.

  2. Encourage and Respond to Reviews

    Encourage satisfied patients to leave positive reviews and promptly respond to all reviews, positive or negative, with professionalism.

  3. Regularly Post on Google My Business

    Create and post engaging content related to the practice, services, and patient testimonials.

What's working

  • Strong visibility for "doctors near me Baltimore MD" (around #1 in the local results we track).
  • Strong visibility for "primary care physician 21209" (around #3 in the local results we track).
  • Strong visibility for "top rated doctors Quarry Lake Dr" (around #3 in the local results we track).

Gaps to close

  • There is always upside on Maps: reviews, photos, categories, and how you compare to nearby competitors for the same searches.
Your Maps rating is competitive with others showing for these searches — focus on ranking and profile completeness to win more clicks.