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Reputation Boost

Local visibility checklist

Dr. Erika H. Riley, MD

Several tracked searches still leave you off the first screen of results — prioritized actions below can close the gap.

This week — prioritize these

  1. Regularly Post on Google My Business

    Post updates, health tips, patient testimonials to engage with the audience and improve visibility.

  2. Implement a Review Generation Strategy

    Encourage satisfied patients to leave reviews to improve credibility and ranking.

  3. Optimize Business Description with Keywords

    Incorporate relevant keywords like 'doctor', 'primary care', 'Boston', and 'specialist' in the business description.

What's working

  • Showing for "doctor near 165 Cambridge St #501" (around #4) — solid, with room to push higher.

Gaps to close

  • Not showing in the top results for "Boston MD physician" yet — room to grow.
  • Not showing in the top results for "best doctors in Boston MA 02114" yet — room to grow.
Your Maps rating is competitive with others showing for these searches — focus on ranking and profile completeness to win more clicks.