Local visibility checklist

This week — prioritize these

1. Regularly post engaging content with relevant keywords

   Create Google Posts highlighting new pool products, maintenance tips, and store events using keywords like 'swimming pool supplies' and 'pool accessories shop.'

2. Encourage satisfied customers to leave more reviews

   Implement a review strategy to encourage happy customers to leave reviews on Google to boost the review count.

3. Optimize business description with relevant keywords

   Update the business description with keywords like 'pool store,' 'swimming pool supplies,' and 'pool accessories shop.'

What's working

• Strong visibility for "pool store near me" (around #1 in the local results we track).
• Strong visibility for "pool accessories shop" (around #2 in the local results we track).
• Strong visibility for "pool maintenance products" (around #2 in the local results we track).
• Strong visibility for "swimming pool supplies" (around #1 in the local results we track).
• Strong visibility for "best pool store Greater Sudbury" (around #1 in the local results we track).

Gaps to close

• There is always upside on Maps: reviews, photos, categories, and how you compare to nearby competitors for the same searches.